A hoodie does not have to look like you have given up on the day!

Just imagine a cold morning where you want to be comfortable and still look like yourself. Now stop imagining, because the Donna was made for exactly that hour. A golden quilted sun rises over rolling fields of teal, plum and green, with a border of little stitched wildflowers running right along the hem. It is a pullover hood you can wear to the market, to your daughter's house or on the porch with a second cup of coffee — and nobody would call it loungewear.

• A Landscape, Not A Logo
  The whole piece is one scene: sun, hills, a ribbon of water and a meadow in bloom, all rendered in quilted patchwork. Because it is artwork rather than branding, it reads as something you chose on purpose. That is a very different feeling from a plain sweatshirt.
• Soft And Quietly Warm
  The quilting holds a cushion of air against you, so it warms up quickly and stays that way. The surface is soft to the touch, with none of the stiffness you get from a heavy fleece. It feels broken-in from the first wearing.
• Hood With A Drawstring
  The hood sits full behind the neck and lifts easily when you need it, with a flat drawstring that will not dig in. Up on a windy sidewalk, down the moment you step inside. It does the job without fuss.
• A Pocket For Cold Hands
  A roomy pouch pocket runs across the front — the right place for your hands, your keys or your phone. It also gives the front a clean line instead of a gap. Small thing, used constantly.
• Easy Through The Body
  Cut generous through the chest and hip so nothing pulls when you sit or drive, and finished with ribbing at the cuffs and hem to keep the shape. Arms are covered to the wrist. It moves with you all day.

If you have been avoiding hoodies because the ones you have seen look slouchy, this one answers that honestly: the color does the talking and the cut stays tidy, so it reads as a soft jacket more than a sweatshirt. Wear it over cream trousers and it looks deliberate. Women tell us it becomes the first thing they grab every chilly morning, right through to spring.